Google's Rules of Engagement
GoMobi Requirements
1 sec. Page Load Benchmark
Instant Translation on Any Device
ADA Laws
If your online presence doesn't WOW the visitor and if it's not in compliance, you are already loosing ground to our competitors.
You MUST be doing Mobile Marketing and you MUST do it correctly. New Google systems that are open source and FREE not only make this possible, they give you Total Control while making Webmasters Obsolete.
Google has been telling us for years what they need and now they are lowering the Hammer. Poor performing sites are being De-Listed!
The Google Boost
Introducing Accelerated Mobile Pages (AMP) adding one more layer of Speed.
Our Benchmark Page Load Time is <1.5 seconds!
There is no question that Mobile Engagement is the future.
But you must ask yourself this question.
Do you practice Blast Out/Forced Marketing
or Pull/Engage Marketing?
It's the difference between Forcing information on prospects with web crawlers and pop-up ads, something they will Always find a way to block, OR Giving them What they want, When and Where they want, and Pulling them in.
We are talking about Involuntary, Forced Blasting vs.
Voluntary Acceptance and Engagement.
When you force ads out there, they rebel.
But give them something that makes sense and they engage.
It's time for a Change...
News Flash!
Don't believe it?
Traditional Advertising is based upon the theory of blasting out information in hopes some of it will stick. Talk to any agency and when it's not working their answer is always the same, "You need More."
But the mobile device has changed the rules and with customers realizing they can now control not only What they see, but When and Where they see it, if you are stuck in the traditional advertising outlets you are doomed to fail.
So what's a better way?